Previous blog posts from Equitise
Latest blog posts
Historical Blogs
May 3rd 2023

trends-and-insights
Grocery Industry Spotlight
Sam Wood (Equitise Investment Associate) breaks down the recent shifts seen in online and in-store grocery, and what investors should look for in 2023 and beyond.
February 22nd 2023

success-stories
Investors climb aboard Deckee
Deckee raise funds with Equitise as they look to global expansion.
February 22nd 2023

success-stories
Bushbuck's strong community backing raises over $1m!
New Zealand business, Bushbuck raise with Equitise to fuel them conquering the Australian market.
February 21st 2023

success-stories
ReadiiTel Return for $1m+ Raise!
ReadiiTel return in 2022 for their second raise ahead of their intended IPO.
February 16th 2023

trends-and-insights
Apparel Industry Spotlight
Starting with the bold assumption that most readers wear clothes, Sam Wood (Equitise Investment Associate) breaks down the key drivers of growth in the apparel industry, and what investors should look for in 2023 and beyond...
January 20th 2023

trends-and-insights
Equitise 2022 Year in Review
2022 was a massive year for us here at Equitise. We hired some fantastic people, worked with some inspirational businesses…and hit a few new PB’s! Although many of us are already knee deep into 2023, we just wanted to take a final moment to...
November 15th 2022

success-stories
Urban Plant Growers Raise $1m to empower indoor food production
UPG successfully raised over $1m with Equitise allowing them to expand into new markets and focus on product development.
September 12th 2022

success-stories
Monday Distillery closes Australia's largest non-alc CSF raise
Founders, Sam & Haydn, are one of the first to pursue the Australian Non-Alc RTD market!
August 23rd 2022

success-stories
Akasha Brewing Co raise $1.75m from 545 investors!
To fund their 5 year growth strategy, Akasha Brewing Co partner with Equitise to successfully raise $1.75m!
June 21st 2022

success-stories
Hero Packaging Raise $1.5m to Fuel Global Expansion
Leader in sustainable packaging for e-commerce brands hits its maximum raise target.
May 16th 2022

success-stories
Forcite Close $6m Series A Led by Uniseed
The Australian smart helmet technology company partnered with Equitise to successfully raise $1,304,695 from 531 investors. Overview In February 2022, the smart motorcycle helmet creator, Forcite, successfully closed a Series A...
April 27th 2022

success-stories
Take a bite out of Chief! Bespoke, hybrid approach for Chief’s $1.3m Seed Round
Funding Round: Seed Total Round: $1,262,817 (CSF + Wholesale Investors + Existing Investors) CSF Portion: AUD $457,817 Total investors (CSF): 233 Average Investment (CSF): AUD $1,965 Overview In March 2022, “better for you” snack...
April 21st 2022

success-stories
Bundlfresh Offers Investors Sustainable Growth in the Last Mile Delivery Segment!
The Australian online marketplace Bundlfresh partnered with Equitise to successfully raise $1,000,000 from 217 investors. Bundlfresh aims to use the funds to expand its services across Greater Sydney, and continue on its mission to...
March 30th 2022

success-stories
Fast-growing Aussie e-commerce brand stirring up how we paint & decorate
Tint has raised $700,000+ within 2 weeks of launching, to fuel growth plans!
March 18th 2022

trends-and-insights
Industry Spotlight - E-Commerce
How many of us have ordered something online during lockdowns last year? E-commerce, the buying and selling of goods and services over the internet, has accelerated through COVID, growing at 57% over the last year alone! Supported by...
February 23rd 2022

trends-and-insights
Industry Spotlight - Craft Beer
First, in the series of blog articles on the Australian drinks industry, we explore the craft beer phenomenon and why our investors love owning shares in the hottest craft beer brands… Key Takeaways The craft beer industry in Australia...
January 27th 2022

success-stories
Successful Crowdfund Exit: Car Next Door
Campaign Year: 2017 Campaign Type: AU - Wholesale Campaign Duration: 69 days Amount Invested: A$770,000 Number of investors: 24 Average Investment: A$32,678.67 Percentage Funded: 156.9% What is Car Next Door? Car Next Door is an...
January 6th 2022

for-investors
Meet the founder of Forcite
Forcite is a technology company that has created a mass-produced smart motorcycle helmet with ECE 22.05 (EU/Australian safety standard) certification, patented visual alerting system, integrated camera and audio technology. The...
December 24th 2021

for-investors
2021 Year in Review
We’ve wrapped up another record-breaking year at Equitise, and what a year it has been for both us and for equity crowdfunding in general! We thought you might like to hear a little bit about our biggest moments — so here goes… This year we...
November 29th 2021
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success-stories
D2C fresh food disruptor Your Food Collective raises $644k
Female-founded fresh-food disruptor Your Food Collective successfully raised over $644k from 232 new investors last month. With aims to reach $28m in FY24 revenue, YFC plans to use these funds to grow the commercial operations by...
October 22nd 2021

for-investors
Top 5 Reasons To Invest In Startups
Why Invest in Startups? We’ve all heard the statistic that 90% of startups fail with only 50% of businesses making it past their 5th year. So why invest in startups? In reality, despite carrying greater risk, startups have always...
October 8th 2021
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success-stories
Spinifex Brewing Co. Leads Another Record-Breaking Raise
Last month, WA based brewer Spinifex Brewing Co made equity crowdfunding history with Australia’s largest ever craft beer raise, hitting its maximum funding target of $2.0 million in just over two days of being public. This comes off the...
August 5th 2021

trends-and-insights
Why More Female Founders Are Equity Crowdfunding
There’s been a lot of talk in the Australian media lately about the lack of funding for female founders, with many female-led startups looking at alternative sources of capital and steering away from venture capital firms. In...
July 2nd 2021

offer-news
Openly - Improving the privacy standards of Australians everywhere
If you store sensitive personal information on your cell phone or internet provider's servers, as many of us do, there is a very good chance that some organisation, government agency or company will have access to that data. Your privacy...
June 24th 2021

for-investors
The Complete Guide To Equity Crowdfunding
This is a complete guide to equity crowdfunding. Learn about what it is, the benefits, how to invest and more. Equitise is the leading equity crowdfunding platform giving you the opportunity to invest in Australian and NZ startups and...
June 18th 2021
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trends-and-insights
Top 5 Trends Shaping Fashion Tech Startups
Technology trends are defining the future of how consumer brands interact with their consumers. They provide established fashion brands and emerging startups and entrepreneurs an opportunity to take advantage of new technologies to...
June 15th 2021

offer-news
Lumiant - The Future of Financial Advice
The Australian Financial Advice industry is going through significant change. Technology is disrupting the status quo and transforming how financial advice is delivered, and who delivers it. Since 2019, the sector has been shaken by...
June 9th 2021

offer-news
Here Comes The (Luxury Travel) Boom
Travel fans and adventurers are adjusting to the “new normal”. Folks are beginning to find their way back out onto the open road… even if only for a weekend. They’re making old and new friends, getting out of town for face-to-face...
June 3rd 2021

for-investors
How to Time the Market
When to buy and when to sell, the two fundamental questions any investor will come across in their investing journey. Timing the market is a problem as old as investing itself, a problem even the most prolific investors, statisticians and...
June 3rd 2021

educational-resources
The Stages of a Private Company from Founding to Floating
When speaking about private companies, we often find ourselves using all sorts of industry jargon. To the uninitiated, the financial terminology used when discussing investment opportunities can be confusing and often prohibitive...
June 3rd 2021

for-companies
Should I Use Debt or Equity for Growth Capital?
The choice between debt or equity is an age-old question for companies looking to grow. Both represent forms of capital, which can in turn provide the funding required for a company to execute on its growth plans. The choice between debt...
June 3rd 2021

for-investors
Why Don’t Companies Use Venture Capital Instead?
We are often asked why a company would choose to use equity crowdfunding or wholesale capital raising instead of venture capital. There are a variety of reasons for this, which we discuss below. Notably, the answer, at Equitise at least...
May 25th 2021

offer-news
How to Survive Any Crypto Crash
The Rise and Fall of Crypto Cryptocurrency isn’t for the faint of heart, and if you are invested in it, be prepared for the rollercoaster ride of a lifetime. The true volatility of cryptocurrency has come to light in these recent weeks with...
April 9th 2021

success-stories
Craft Brewery Batch Breaks Several Equity Crowdfunding Records
Batch's equity crowdfunding campaign hit its maximum funding target of $1.5 million in just over a day after its public launch. Along with this came several equity crowdfunding records, including being the largest and fastest alcohol...
March 19th 2021

testimonials
Investor Testimonial - Lumiant
Anthony M invested in Lumiant - a disruptor in the Financial Advice industry who developed a platform that transformed the traditional financial advice process, driving better outcomes for advisers and their clients. As a regular...
March 17th 2021

trends-and-insights
Equitise Founder Jonny Wilkinson Chats to Equity Mates Podcast
Back in 2019, our founder Jonny Wilkinson sat down with the Equity Mates Investing Podcast to discuss investing, venture capital and how Equitise fits in. Since then, Equity Mates have enjoyed roaring success, particularly fuelled by...
March 16th 2021

testimonials
Founder Testimonial - noobill
George Wang, founder of noobill, talks about his platform and his experience with equity crowdfunding and Equitise. Noobill is an Australian fintech that is empowering people by allowing them to take control of their household...
March 12th 2021

success-stories
AI-Powered Utilities Fintech noobill Raises Over 3x Its Target
It’s no surprise that noobill has just closed out a successful raise well above their minimum. After impressive beta phase validation, the AI-powered smart account platform is ready to use the $391,000 raised towards launch and rapid...
March 8th 2021

for-companies
4 Things To Do Right Now Before Expanding Your Business
Are you ready to take your self-owned business to the next level? Expanding your organisation could mean more customers, more money, more responsibility. It’s an exciting time, and there are plenty of things to think about. Let’s take a...
February 26th 2021

success-stories
Financial Advice Disruptor Lumiant Raises Over $1m on Equitise
In our last equity crowdfund of 2020, Lumiant finished the year in a strong fashion, raising A$1,167,474 in just over one month. 264 investors joined Lumiant in its mission to transform the financial advice industry, investing an...
January 15th 2021

for-investors
Video: How to Verify Your Accredited Investor Status
How to Verify Your Investor Status
January 15th 2021

for-investors
Video: How to Invest in 3 Simple Steps
Investing in an innovative early-stage business on Equitise is super simple and only takes minutes.
January 15th 2021

for-investors
Get Ready to Invest: How to Sign Up & Verify Your Identity
Signing up to Equitise means you'll be all ready to invest when the right opportunity comes along. You also have the option to sign up to our newsletters which means you'll be kept up to date on new and exciting investment opportunities...
January 15th 2021

testimonials
Investor Testimonial - Humaniti
Paul A invested in Humaniti - a disruptive fintech offering consumer insights from data and marketing research like never before. As a first time investor on Equitise, Paul talks about his experience. Humaniti raised $429,800 in the...
December 21st 2020

trends-and-insights
Equitise 2020 Year in Review
2020 is finally coming to a close and we’re thankful that we, and all the companies we've partnered with, have more than weathered the storm. We came into this year with a very optimistic outlook, looking to really ramp up our growth and help...
November 30th 2020

success-stories
Greenfern Breaks Equitise NZ Crowdfunding Record
After a blockbuster campaign, New Zealand based Greenfern Industries has raised a whopping NZ$2,883,000 through Equitise, smashing the record for our highest ever New Zealand equity crowdfunding campaign. The offer actually hit the...
November 27th 2020
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success-stories
Goodments Becomes a Certified B Corp
One of our past equity crowdfunding companies, Goodments, has some exciting updates from its journey to make the world a better place! Goodments is a share investing platform with a focus on investing for the social good. The application...
November 24th 2020

success-stories
2.5x Growth During COVID-19 for Revl - an Equitise Wholesale Raise
It’s been a rough year for most companies, with everyone affected by this pandemic in one way or another. Some companies have ridden the storm better than others, however, with the best being able to pivot their focus and position...
November 23rd 2020

offer-news
How Lumiant Uses Technology to Deliver More Comprehensive Financial Advice
The following article was written by CEO of Lumiant, Santiago Burridge. Lumiant is currently live on the Equitise platform - click here to view the offer. The need to personalise while you digitise has increased ten-fold in 2020 as...
October 19th 2020

success-stories
Douugh IPO Investors See 1633% Return on ASX Listing
Douugh's Successful IPO After an oversubscribed IPO round that closed in just a matter of hours, fintech startup Douugh listed on the ASX (asx: "dou") on Tuesday 6 October 2020 and has rewarded early investors with a return of up to 1633% if...
October 19th 2020

success-stories
Humaniti Raises 215% of its Minimum Target
Humaniti recently closed a successful equity crowdfunding campaign during a difficult time of the year, raising $429,800, well above its minimum fundraising target of $200,000, reflecting 215% in overfunding. These funds will go...
October 19th 2020

success-stories
Botanic Wellness Raises Over $400K Prior to Planned IPO
Botanic Wellness launched a very quick campaign through Equitise, with an intended IPO planned for November 2020. Despite only 18 days to complete the raise, the company smashed through its minimum target of $250,000 to raise $406,000...
September 11th 2020

offer-news
Top Reasons to Invest in Humaniti
Humaniti is a next-generation technology platform connecting consumers and businesses like never before. For members, Humaniti is the first personal finance app where members can not only link key accounts to handy dashboards for...
September 7th 2020

success-stories
Parpera Case Study
Parpera is an Australian fintech company seeking to build an ecosystem of fair and transparent products and services that helps people to effectively set up, manage and grow their business in the new economy. Parpera is developing a...
July 20th 2020

trends-and-insights
The Investment Opportunities of the Digital Age
Check out the recording of our recent The Investment Opportunities of the Digital Age event.
July 20th 2020

trends-and-insights
Venture Investment During & Post Covid-19
Check out the recording of our recent Venture Investment During & Post Covid-19 event!
July 3rd 2020

trends-and-insights
Our Founder Jonny on the FinTech Australia Podcast
Our Founder & CEO Jonny Wilkinson appeared on the FinTech Australia podcast recently. You can listen for free through the link below, or read on for the full transcript. Transcript Dexter Cousins 0:03 Welcome to the FinTech Australia...
June 3rd 2020

for-companies
The Wholesale Offer Guide
What is a wholesale offer Equitise facilitates investment opportunities that are only accessible by accredited investors. We enable our investor community to invest “deal-by-deal” in specific, highly sought after growth...
June 2nd 2020

for-investors
How to Get Started On Equitise
Investing with Equitise Investing in exciting early-stage businesses on Equitise is easy, transparent and fun. We launch new equity crowdfunds, wholesale offers and IPOs on the platform every month so here are a few tips to get you...
June 1st 2020

for-companies
The Capital Raising Process for Companies
The Capital Raising Process If you’ve just submitted your application to raise with Equitise, congratulations! That’s the first big step in what could potentially be a very rewarding and beneficial stage in growing your company. Here...
May 29th 2020
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for-companies
The Benefits of Equity Crowdfunding
There are numerous benefits of equity crowdfunding that make it an incredibly exciting industry compared to traditional investment opportunities. Equity crowdfunding is democratising investing, making the investment in startups...
May 29th 2020

for-investors
Minimum, Maximum, Overfunding - What Does It All Mean?
When you first click onto an equity crowdfunding deal room it all might look a bit foreign at first. Perhaps you’ve engaged in traditional forms of crowdfunding before, but even then the implications of certain terms differ quite...
May 29th 2020

for-companies
Equity Crowdfunding vs. The Stock Market vs. Crowdfunding
Having only been introduced in Australia in late 2017, equity crowdfunding is still a relatively unknown area for most. Some have never even heard of it, despite being involved with the stock market or traditional forms of...
May 29th 2020

for-investors
What is Equity Crowdfunding?
You’ve heard of Kickstarter? Equity crowdfunding is similar, but when you fund projects on Equitise, you get a stake in the business. It's a great way to throw your support behind amazing businesses. Equitise is the leading investment...
May 29th 2020

for-investors
Earning A Return With Equity Crowdfunding
How do I make money from a private company investment? Aside from the other benefits of investing in startups and early-stage businesses, we understand that visibility on how you make a return is still key. There is uncertainty when it...
May 29th 2020

for-investors
What is an Accredited Investor?
A to Z of equity crowdfunding Throughout the Equitise platform, we mention quite a few industry-specific terms that you might be wondering about. For a full breakdown of the a to z of equity crowdfunding, check out our glossary here. One of...
May 29th 2020

for-companies
Crowd-Sourced Funding (CSF) Glossary
Whether you’re new to investing or a seasoned financial professional, the world of equity crowdfunding comes with a wide range of unique terms that you may not have come across before. Admittedly, a lot of the jargon used in the finance...
May 29th 2020

for-investors
How / why we need to validate your identity
We’re required by law to perform AML/KYC checks on all our investors. AML/KYC stands for anti-money laundering/know your customer. These are standard checks against government databases that many types of companies must perform to...
May 29th 2020

for-investors
Is Equity Crowdfunding Safe?
We are sometimes asked about the safety and legitimacy of equity crowdfunding. It’s a reasonable concern, given the relative youth of the industry and lack of widespread knowledge of the practice. There are concerns over the legal...
May 29th 2020

for-investors
Initial Public Offering Guide
What is an IPO IPO stands for Initial Public Offering. This is when a company lists on a public stock exchange such as the ASX, also known as floating or going public. An IPO occurs when a sufficiently mature company wishes to raise capital...
April 8th 2020

trends-and-insights
Companies That Have Pivoted with Covid-19
In times of crisis, true innovators and dreamers are often the ones to rally, finding creative solutions to our problems or identity opportunities that weren’t there before. It shows us that as humans we are resilient and adaptive...
April 8th 2020

offer-news
Reasons to Invest in BRICKLET
Despite everything going on in the world, we continue to launch new and exciting startups looking to raise capital to fast track their growth. These companies are the true innovators and drivers of our economy and retail equity...
April 5th 2020

trends-and-insights
Opportunities in Crisis - Startup Success Stories that Emerged from the GFC
At times like this it can be hard to look beyond the horizon. There is no doubt that the Covid-19 pandemic is and will continue to have devastating effects on the economy, on people’s livelihoods and on their health. These things happen, and...
April 1st 2020

for-companies
Covid-19 & Government Support
In the last couple of weeks, the Australian government has announced three separate stimulus packages aimed at helping those impacted by the ongoing COVID-19 crisis. The team at Equitise has put together a summary of the government...
March 31st 2020

success-stories
Food to Nourish Case Study
Food to Nourish (FTN) launched in 2013 in co-founder Danielle Minnebo's kitchen. As a nutritionist, she saw a major gap in the Australian market for whole food products that are nutrient-dense and made with integrity and love. Now in a...
March 31st 2020

success-stories
Kitfit Case Study
Kitfit is a revolutionary retail technology company founded by a deeply experienced management team. It provides proprietary software that results in an online shopping experience that is 50 times faster, 20 times more personalised...
March 31st 2020

success-stories
Xinja Wholesale Offer Case Study
Overview Xinja is an independently owned and operated Australian neobank disrupting the age-old banking industry right at its core. As our first ever Australian retail equity crowdfunding company, Xinja has continued to kick a whole...
March 22nd 2020

trends-and-insights
Covid 19 Opinion Piece: Stock Markets Have Taken a Hit So What Do Investors Do Now?
Jonny Wilkinson, Co-Founder of Equitise, talks through options now the stock market is down 30% About a month ago the ASX200 index, the value of the 200 largest companies on the stock exchange, hit a record high, which is generally a good...
March 22nd 2020

trends-and-insights
Investors Turn to Equity Crowdfunding After Stock Exchange Plummets
The stock market has fallen 30% but Equitise has had one of its biggest weeks, raising nearly $1 million Leading equity crowdfunding platform Equitise last week closed two offers, raising nearly $1 million from 190 investors. This...
March 18th 2020

offer-news
5 Reasons to Invest in Pacifico Optical
From a travel-inspired business idea to over $1 million in sales, Pacifico Optical is revolutionising the eyewear industry one pair at a time. Chuck on your reading glasses for some reasons you might consider investing in Pacifico...
March 11th 2020

success-stories
Where Are They Now? 6 Innovative Companies That Raised With Equitise
As we look to start 2020 with a bang reaching the $40 million mark, we’ve decided to check in on some companies we’ve raised capital for, updating you on their amazing achievements since hitting their targets on the Equitise platform...
March 11th 2020

offer-news
Kitfit App Demo
Kitfit reveal a sneak peek of their app before launch in the next few months.
March 10th 2020

testimonials
Kitfit Investor Testimonial - Edward Mandla
Ed Mandla, Board Members of Several Tech Companies, tells us why he invested in Kitfit.
March 10th 2020

testimonials
Kitfit Investor Testimonial - Chris Watt
Chris Watt, SVP of Global Corporate Strategy of Tigerspike, explains why he invested in Kitfit.
March 3rd 2020

offer-news
Xinja Bank Launches Capital Raise for Sophisticated Investors as Part of Series D
MEDIA RELEASE 4 MARCH 2020 Xinja Bank launches capital raise amid unprecedented customer demand Australia's independent neobank has raised around $70 million to date It holds more than $300 million in deposits just 7 weeks after...
March 2nd 2020

success-stories
Plastiq's Successful Raise
Plastiq is a revolutionary consumer cashback provider that leverages the monetary value of transactional data to reward consumers. Members automatically receive cashback to their Plastiq account on their online and in-store...
February 19th 2020

offer-news
Revolutionising Online Shopping One Kit at a Time
Having recently gone live on the platform, Kitfit is an exciting technology company looking to turn the retail industry on its head. This disruptor has built from scratch a range of patent-protected technological products that could...
February 11th 2020

for-investors
How Do I Actually Make Money From Private Company Shares?
Let’s be frank, this is what most of you are probably thinking when looking to invest in one of the Equitise offers. In fact, we know so, that’s what you keep telling us in our post-raise surveys. There is definitely uncertainty when it comes...
February 11th 2020

offer-news
Health Foods Just The Tip Of The Iceberg For Food To Nourish
There’s more than meets the eye for the exciting health food manufacturer, Food to Nourish (FTN). As an Australian-owned and operated organic and gluten-free food producer, here’s the lowdown on why we think this is an investment...
January 20th 2020

success-stories
Equitise's Up Rounds
What is an Up Round? Unlike public listed companies, private company shares are not traded on a public stock exchange such as the ASX. Increases in company valuation and share price are reflected in ‘up rounds’, where the company revalues...
January 8th 2020

success-stories
ReadiiTel Case Study
ReadiiTel Pty Ltd is a 100% Australian-owned telecommunications and managed Information Technology (IT) services company providing clients with a fast, flexible and reliable private network, Australia-wide. Through a...
December 23rd 2019

trends-and-insights
Year in Review 2019
What a year it’s been here at Equitise! As the next decade fast approaches, we’re taking a look back on everything we’ve achieved over the last twelve months, and the lessons we can take with us into the new year. This year marks the first...
December 4th 2019

offer-news
Ag-tech impact company AgUnity partners with Equitise for Equity Crowdfunding campaign
MEDIA RELEASE 05 DECEMBER 2019 Former Goldman Sachs and Lehman Bros banker David Davies, founder of impact startup and AgTech business AgUnity, today announced the...
November 21st 2019

for-companies
DD & AML/KYC - What Does it All Mean?
What is Due Diligence? Equitise employs a thorough approach when deciding to conduct an equity crowdfund for a company. The core component of this is our rigorous due diligence and AML/KYC (Anti-Money Laundering / Know Your Customer...
November 12th 2019

offer-news
Who are Urbotanica's Founders?
In any business the team acts as both the foundation and the glue that holds ‘it’ all together. Working with startups, we see this firsthand and it’s why we look very closely at the team during our due diligence phase. Founders not only have...
November 12th 2019

offer-news
ReadiiTel's Investment Opportunity
With the national broadband network still rolling out across the nation, households and businesses have encountered a range of issues from delays to unusable internet speeds. Australia has long suffered under outdated...
November 12th 2019

success-stories
Rhinohide Case Study
Rhinohide is a patented car body protection system born and bred in Perth, Australia. It’s an 'easy to install and use' form of body armour for 4x4s that keeps paintwork pristine in the harshest of environments. The technology has been...
November 6th 2019

success-stories
Sofi Spritz Case Study
SOFI Spritz is Australia’s take on the classic Italian Aperitivo and is now on track to serve over 2 million cocktails this year. Inspired by a trip to Italy, the ready to drink cocktail blends the best aspects of Italian culture and...
October 22nd 2019

offer-news
SOFI Spritz – The Journey So Far. A Note from Founder Tom Maclean
With under a week left of our campaign, we’re over 80% funded and we thought it would be a great time to take a moment and say a massive thank you to our investors, fans and the media for supporting SOFI’s journey so far - we’ve been absolutely...
October 22nd 2019

offer-news
How Micro-Gardens Can Help Close The Food Gap
The Food Gap is potentially one of the biggest impending disasters facing mankind. It’s one of the most alarming potential outcomes of climate change, whilst our agricultural industry is simultaneously one of the biggest contributors...
October 16th 2019

success-stories
Firstcheck Case Study
Firstcheck is the first product of its kind, providing a life-saving technological innovation that revolutionises skin cancer screening. Approximately two in three Australians will be diagnosed with skin cancer by the time they are...
September 30th 2019

offer-news
5 Reasons to Invest in Urbotanica
Urbotanica is an innovative start-up that uses technology to help consumers grow fresh produce at home, empowering them to be sustainable and embrace the ‘grow your own’ revolution. The company is undertaking an equity crowdfund to...
September 11th 2019

offer-news
5 Reasons to Invest in Firstcheck
A recap… Firstcheck’s technology is revolutionising skin cancer screening by placing game-changing innovation in the hands of everyday people. With a unique and scalable platform, Firstcheck provides affordable, convenient and...
August 5th 2019

offer-news
The Clean Collective: Five Reasons to Invest
Before investing in a company, every investor likes to know the answer to the basic question - why should I invest? The Clean Collective is the fastest growing marketplace in the Australian and New Zealand region for sustainable...
July 30th 2019

trends-and-insights
Press Release: Equity Crowdfunding sector reaches $30 million since new legislation passed
Media Release Quick Equitise Facts: Equitise has completed 54 successful raises totalling $25 million from 8,000+ investors through equity crowdfunding offers, wholesale offers and IPOs More than 20% of Equitise subscribers have...
July 29th 2019

trends-and-insights
The First 18 Months of Equity Crowdfunding in Australia
Equitise was among the first equity crowdfunding platforms in Australia to get their crowdsource funding (CSF) license after the legislation changed in September 2017. We're now eighteen months in and it's been fantastic to see so many...
July 29th 2019

offer-news
Press Release: Three Aussie women on a mission to become the global watchdog invite all Australians to invest in their...
EMBARGOED MEDIA RELEASE 30th July 2019 9:00AM Aussie trailblazer...
July 29th 2019

offer-news
Flying Cars and the Casting Couch in Silicon Valley. Both Exist. For Real
It’s no secret that raising funds as a female founder is tough. A Boston Consulting Group survey concluded that just two per cent of venture capital funding reaches female-led companies – a statistic made louder last week by Kim Jackson...
July 28th 2019

trends-and-insights
Press Release: Equitise named Equity Crowdfunding platform of the year at the 2019 Fintech Australia Awards...
MEDIA RELEASE 7 JUNE 2019 Australia’s leading Equity Crowdfunding platform Equitise is...
July 25th 2019

success-stories
Credi Case Study
Credi is the world’s leading relationship lending platform, managing millions of dollars of loans between friends and family at interest rates that are often a fraction of those offered by traditional lenders. It formalises and...
July 18th 2019

offer-news
Credi opens $1 million equity crowdfund on Equitise
Media Release 19th June, 2019 Chance for investors to participate in the ‘bank of mum and dad’ Platform has global potential, with more than 5,000 users in 26 countries Average interest rate for a loan managed through Credi is 3% pa...
July 3rd 2019

success-stories
Emperor Champagne Case Study
Emperor Champagne is an e-commerce platform that offers an expertly curated collection of champagne with superior service and knowledge. We were excited to partner with the company as we realised there was a massive gap in the market for...
June 30th 2019

trends-and-insights
Democratising Venture Capital
Democratising Venture Capital Equitise is democratising the venture capital and private equity landscape in Australia and New Zealand through equity crowdfunding. For the first time, everyday people can invest in innovative and...
June 16th 2019

trends-and-insights
Equitise Wins Excellence in Crowdfunding Award in Finnies 2019
The Finnies (run by Fintech Australia) is the leading Australian business awards for achievement in the Fintech industry. In the 2019 Awards, there were more than 200 entries with a record number entered into the Fintech Organisation of...
May 26th 2019

success-stories
Successful Crowdfund Case Study: Goodments
Goodments is the world’s first investment platform that matches people to investments based on their environmental, social and ethical values. The business has constructed its model in such a way that it makes money whilst doing good...
March 21st 2019

trends-and-insights
BetaShares ETF 101 Webinar: How to build better portfolios with asset allocation
BetaShares' Chief Economist, David Bassanese, recently held a webinar explaining why portfolio diversification is important and how this can be achieved through blending investment exposures to different asset classes. For those...
March 12th 2019

trends-and-insights
Why Booktopia Can Compete with Amazon
It’s been well over a year since Amazon launched into the Australian market. While it may take years for the e-commerce giant to gain a strong foothold, it will take more than just price to compete. Especially in the online book market where...
March 7th 2019

success-stories
Successful Crowdfund Case Study: Xinja 2019
Xinja is one of Australia's first neobanks, being 100% digital and designed for mobile. As a challenger bank, it's disrupting traditional banking with its customer-first mentality, helping people bank better through AI. The team...
March 6th 2019

success-stories
Successful Crowdfund Case Study: DIT Technologies
DIT Technologies Case Study Campaign Year: 2018-2019 Campaign Type: AU – Retail Equity Crowdfunding Campaign Duration: 87 Days Amount Invested: $656,500 Investors: 115 Average Investment: $5,708.70 % Funded: 164.1% DIT...
February 28th 2019

success-stories
Successful Crowdfund Case Study: Endeavour Brewing Co.
Campaign Year: 2018-2019 Campaign Type: AU - Retail Equity Crowdfunding Campaign Duration: 76 days Amount Invested: $557,800 Investors: 585 Average Investment: $953.50 % Funded: 182.9% Endeavour Brewing Co is a 100% Australian...
February 13th 2019

offer-news
Harrington Systems Electronics Merges With DIT Technologies
Media Release: Harrington Systems Electronics Pty Ltd merges with DIT Technologies Ltd to up AgTech game for farmers. Harrington Systems Electronics are pleased to announce the planned merger with DIT Technologies Ltd to offer joint...
December 16th 2018

trends-and-insights
A Year in Review - An Infographic
2018 was a year of firsts for us, and a really exciting one at that. For the first time ever, everyday Australians over 18 years could invest in early stage companies and we set out to provide the platform to make it happen. As soon as we...
December 12th 2018

for-investors
Equitise Platform Tutorials
We've compiled a set of tutorials to guide you through the most frequently asked questions about our platform and the investment process. Click the below links to view the tutorials: How to create an account on the Equitise platform How to...
December 11th 2018

offer-news
Endeavour Brewing Co: Craft Beer and Equity Crowdfunding
About the Company Endeavour Brewing Co. is the first brewery equity crowdfunding campaign in Australia. Endeavour was founded in 2010 with the backing of 3 blokes and their 35 mates and has grown to sell over 6.7 million serves...
October 11th 2018

success-stories
Successful Crowdfund Case Study: MANRAGS
Campaign year: 2018 Campaign type: AU – Retail Equity Crowdfunding Campaign duration: 40 days Amount invested: $362,250 Investors: 177 Average investment: $2,046.61 % Funded: 120.8% MANRAGS Holdings Ltd is made up of two brands...
October 8th 2018

success-stories
Successful IPO Case Study: identitii Limited
Campaign Year: 2018 Campaign Type: AU - IPO Campaign Duration: 20 days Amount Invested: A$1,672,500 N° of investors: 289 Average Investment: A$5,787 identitii (ASX: ID8) is an emerging Australian software company providing...
October 8th 2018

trends-and-insights
Amendment Extends Equity Crowdfunding
In January this year we received our retail equity crowdfunding license which means for the first time in Australia early stage companies could turn to equity crowdfunding as an alternative for raising capital. One of the biggest...
October 2nd 2018

success-stories
Successful Crowdfund Case Study: Choovie
Campaign year: 2018 Campaign type: AU – Retail Equity Crowdfunding Campaign duration: 49 days Amount invested: $294,250 Investors: 116 Average investment: $2,536.64 % Funded: 117.70% Choovie is driving a revolution by changing the...
August 27th 2018

trends-and-insights
The Rise of the DNVB
DNVB. Digitally Native Vertical Brands. If we broke it down, you’d likely figure out how their business models work…on the surface. You see, being either digitally native or vertically integrated brings with it their own respective...
August 23rd 2018

trends-and-insights
Subscription Revolution
E-Commerce Subscription Services Flourish As They Offer Consumers More Than Ever Before Subscription services seem to have evolved with us. What started as a way to ensure replenishment, without the hassle, has evolved to meet...
August 23rd 2018

success-stories
Successful Crowdfund Case Study: The West Winds Gin
Campaign Year: 2018 Campaign Type: AU – Retail Equity Crowdfunding Campaign Duration: 78 days Amount Invested: $932,000 Investors: 290 Average Investment: $3,213.79 % Funded: 186.4% Hot on the heels of Xinja, Australia’s first...
August 22nd 2018

success-stories
Successful Crowdfund Case Study: Xinja
After we were one of the first platforms to receive our retail equity crowdfunding license on January 11 2018, we quickly launched our first offer, Xinja, making it the first ever retail equity crowdfund in Australia. It went on to raise...
August 3rd 2018

success-stories
The West Winds Gin: Infographic
The West Wind's Gin equity crowdfund kicked off in May with a minimum investment goal of $500,000. Over the course of the campaign, surprises were rolled out, including a brand new gin and the opening of their first bar and pilot...
July 12th 2018

offer-news
Founder Interview: Sonya Stephen of Choovie
In this digital era, it is exciting to watch industries evolve over time as they attempt to reflect our own changing tastes and preferences. This kind of evolution brings immense value to consumers and in a variety of ways. Choovie is a...
July 9th 2018

success-stories
Successful Crowdfund Case Study: Glamazon
Campaign Year: 2017 Campaign Type: AU - Wholesale Amount Invested: A$350,000 Number of Investors: 3 Average Investment: A$116,666.67 The Australian beauty industry is worth over $4.8b, with over 21,600 salons Australia-wide, but...
June 28th 2018

success-stories
Successful IPO Case Study: PayGroup
Campaign Year: 2018 Campaign Type: AU – IPO Campaign Duration: 18 days Amount Invested: A$82,000 N° of investors: 15 Average Investment: A$5,466.67 PayGroup Limited (ASX: PYG) is a Software as a Service (SaaS) company that provides...
June 4th 2018

success-stories
Successful IPO Case Study: DongFang Modern
Campaign Year: 2015 Campaign Type: AU – IPO Campaign Duration: 7 days Amount Invested: A$95,920 N° of investors: 19 Average Investment: A$5,048 DongFang Modern is the largest harvester of citrus and camellia products in China, with...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: Magnetica
Campaign Year: 2016 Campaign Type: Au - Wholesale Campaign Duration: 37 days Amount Invested: A$1,110,760 invested N° of investors: 21 Average Investment: A$52,893.33 % Funded: 132.2% Magnetica is an Australian biomedical...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: Gather Online
Campaign Year: 2017 Campaign Type: NZ - Equity Crowdfunding Campaign Duration: 48 days Amount Invested: N$898,829 N° of investors: 12 Average Investment: N$82,485.75 % Funded: 213.3% Gather Online is a leading social media platform...
May 23rd 2018

success-stories
Successful IPO Case Study: Powerhouse Ventures
Campaign Year: 2016 Campaign Type: NZ - IPO Campaign Duration: 40 days Amount Invested: N$57,200 N° of investors: 10 Average Investment: N$5,720 Powerhouse Ventures works with research-intensive organisations to identify valuable...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: Aisleworx
Campaign Year: 2015/2016 Campaign type: NZ - Private Campaign Duration: 229 days Amount Invested: N$621,917.00 N° of investors: 49 Average Investment: N$12,692.18 Funded: 207.3% Aisleworx is a digital media company that is building...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: Retirement Income Group (RIG)
Campaign Year: 2015 Campaign Type: NZ-Equity Crowdfunding Campaign Duration: 8 days Amount Invested: N$455,300 N° of investors: 80 Average Investment: NZ$5,691 % Funded: 182.12% ~ Campaign Year: 2016 Campaign Type: NZ-Equity...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: 1Above
Campaign Year: 2016 Campaign Type: NZ-Private Campaign Duration: 34 days Amount Invested: N$1,856,112 N° of investors: 198 Average Investment: N$9374.30 % Funded: 104.1% Founder, Roger Boyd, launched 1Above in 2010 after years of...
May 23rd 2018

success-stories
Successful IPO Case Study: Mobilicom
Campaign Year: 2017 Campaign Type: AU - IPO Campaign Duration: 13 days Amount Invested: A$78,650 N° of investors: 19 Average Investment: A$4,139 Mobilicom is an Israeli based, emerging technology company. It has developed and is...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: Photonic Innovations
Campaign Year: 2017 Campaign Type: NZ - Wholesale Campaign Duration: 17 days Amount Invested: N$442,101 N° of investors: 11 Average Investment: N$40,191 % Funded: 270.2% Photonic Innovations Ltd. has designed a patent-protected...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: the Next Generation Career Path Software
Campaign Year: 2015 Campaign Type: NZ - Private Campaign Duration: 88 Amount Invested: N$1,185,000 N° of investors: 10 Average Investment: $118,500 % Funded: 118.5% This career path cloud software is used by over 50 enterprise...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: A Rewarding Platform for Game Players
Campaign Year: 2016 Campaign Type: NZ - Private Campaign Duration: 64 days Amount Invested: N$212,500 N° of investors: 12 Average Investment: $17,708 % Funded: 121.4% This platform allows gamers to win prizes by completing quests and...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: a Cloud Based Management System to Complement Accounting Systems
Campaign Year: 2016 Campaign Type: NZ - Private Campaign Duration: 27 days Amount Invested: N$601,480 Number of investors: 6 Average Investment: N$100,246 % Funded: 120.2% This cloud-based debtor management system complements...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: Revl
Campaign Year: 2017 Campaign Type: AU - Wholesale Campaign Duration: 52 Amount Invested: A$150,250 N° of investors: 8 Average Investment: A$18,781 Revl is making cameras easy to use by integrating stabilisation into the camera and...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: THC Limited
Campaign Year: 2017 Campaign Type: AU - IPO Campaign Duration: 1 day (Equitise allocation filled within hours!) Amount Invested: A$550,000 Number of investors: 120 Average Investment: A$4,583 % Funded: 100% The Hydroponics Company...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: Mosaic
Campaign Year: 2015 Campaign Type: NZ - Equity Crowdfunding Campaign Duration: 65 days Amount Invested: N$105,078 N° of investors: 35 Average Investment: N$3,002 % Funded: 105.1% Mosaic has developed a revolutionary online...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: Invert Robotics
Campaign Year: 2016 Campaign Type: NZ - Equity Crowdfunding Campaign Duration: 68 days Amount Invested: N$740,394 N° of investors: 40 Average Investment: N$18,509 % Funded: 148.1% Invert Robotics designs and manufactures...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: TRNZ
Campaign Year: 2015 Campaign Type: NZ - Equity Crowdfunding Campaign Duration: 91 days Amount Invested: N$211,000 N° of investors: 31 Average Investment: N$6,806 % Funded: %105.5 Tourism Radio Travel Guides are a world leader in...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: CropLogic
Campaign Year: 2016 Campaign Type: NZ - Equity Crowdfunding Campaign Duration: 70 days Amount Invested: N$512,200 N° of investors: 35 Average Investment: N$14,628 % Funded: 128.1% CropLogic aims to improve crop yields by combining...
May 23rd 2018

success-stories
Successful Crowdfund Case Study: The Birkenhead Brewing Company
Campaign Year: 2016 Campaign Type: NZ - Private Campaign Duration: 4 days Amount Invested: N$210,000 N° of investors: 4 Average Investment: N$52,500 % Funded: 140% The Birkenhead Brewing Company (BBC) is an award-winning craft...
May 22nd 2018

offer-news
Founder Interview: Paul White of The West Winds Gin
Before The West Winds Gin equity crowdfund launched, we sat down with the CEO & Founder Paul White. Since 2010 Paul and his team have been making Australia's most awarded gins, combining the desire to experiment with native Australian...
April 19th 2018

trends-and-insights
Equity Crowdfunding: the Top 8 Advantages for Investors
EQUITY CROWDFUNDING IS THE PROCESS WHEREBY PEOPLE, OR 'THE CROWD', CAN FUND START-UP COMPANIES AND SMALL BUSINESSES IN RETURN FOR EQUITY. Technology has completely changed the world of financial services and equity crowdfunding is...
April 11th 2018

success-stories
An Overview on Xinja: the First Australian Retail Equity Crowdfund
A little more than a week after the close of Xinja, we are happy to share what we learnt from Australia’s first retail equity crowdfunding offer. Having closed with a total investment of A$2,440,250 (488.1% overfunded) the success of the...
April 9th 2018

trends-and-insights
Amazon – The World’s Most Disruptive Company
From a tiny idea to a global phenomenon, Amazon is an example on how a startup can become a worldwide success. As an industry, equity crowdfunding embraces the most disruptive ideas and companies – helping early stage businesses get off...
February 13th 2018
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trends-and-insights
Fintech and Finance Trends - 2018
What are the top 5 fintech trends for 2018? The steady rise of Australia's fintech sector is showing how much technologies are impacting the financial world, with the FPA's Fintech Whitepaper last year showing more than 100 technology...
February 7th 2018

for-investors
The Main Reasons to Start Investing in our 20’s
Investing At A Young Age Allows You Time To Build A More Diversified Portfolio Helping Manage The Risk A lot of young people in their thirties are confronted with the reality that it’s time to ‘settle down’ and start being more responsible...
January 23rd 2018

trends-and-insights
Equity Crowdfunding and How it Will Help Change the Global Economy
Equity crowdfunding has opened the doors for innovation and is disrupting the global economy. In a little less than a decade, equity crowdfunding has raised billions of dollars in capital for start-ups and small businesses. It grew at a...
January 17th 2018

trends-and-insights
In the Press: Equitise is One of the First Australian Retail Equity Crowdfunding Platforms
Last week ASIC awarded Equitise their new crowdsource funding license. Here’s a snapshot of what was in the press: Last week our office was wrapped in a strange atmosphere: we were all very busy and excited as we awaited our new retail...
November 28th 2017

trends-and-insights
Equity Crowdfunding - A New Investment Opportunity for Everyday Investors
The Recent Legislative Changes now allow Retail Investors to Invest in Equity Crowdfunding Offers. Before September of this year (2017), only Sophisticated and Wholesale Investors were allowed to invest in equity crowdfunding...
November 28th 2017

trends-and-insights
Crowdfunding: A Great Opportunity for the Rise of Neobanks
How crowdfunding is supporting the creation of Australia's first, 100% digital (soon-to-be) bank In the last few years, as part of the fintech revolution, countries like the UK and US have seen the rise of neobanks, which are changing...
November 24th 2017

offer-news
Equity Crowdfunding and Shopper 360: the Research Platform that Predicts Shopper Behaviour
Shopper 360 by Lumaten has launched its equity crowdfunding campaign on our platform, Equitise. The aim of the capital raise is to further develop this innovative research platform that predicts shopper behaviour in a very accurate...
November 17th 2017

for-companies
Monitor your Online Reputation: the Power of Customer Reviews
When you surf the web to find out which company offers you the best service, what is the first thing you look at? For many companies and many people it would be the rating and customer review section. This is because we are more likely to trust...
November 13th 2017

for-companies
The Main Differences between Angels and Venture Capitalists
All companies start out as an idea – but the path from conception of this idea to IPO and beyond is littered with the corpses of businesses past. Ultimately, the startups that succeed are those that successfully execute their strategy and...
November 8th 2017

for-companies
How to Engage with Your Investors During and After Your Equity Crowdfunding Campaign
Communication and engagement are key ingredients to maintain a positive and constructive relationship with investors. From the pre-campaign phase to the post-campaign never stop talking with your investors. Once you decide to start...
November 6th 2017

trends-and-insights
The Value of Crowdfunding for Sustainability Entrepreneurs
Crowdfunding is the meeting point between society's insatiable curiosity for innovation and respect for Earth. Sustainability Development And Its Pillars Today’s society has led us to live in a dramatically consumerist world, where...
November 2nd 2017

trends-and-insights
Integrity and Credibility for Successful Crowdfunding Stories
The key values for a company seeking support through crowdfunding is to be true and honest. Before thinking about the more technical and financial aspects, you need to think about who you and your business are. Integrity and credibility...
November 1st 2017

trends-and-insights
Challenges and Opportunities of the Fintech Industry: The Fourth Annual Fintech Summit 2017 – Sydney
The fintech sector is shaping the national and international financial services world – the 2017 Fourth Annual Fintech Summit discussed fintechs’ new challenges and opportunities. Fintech technologies are changing the financial...
October 31st 2017

trends-and-insights
Steven Varga's Final Trip Home: The Social Side of Crowdfunding
Crowdfunding platforms such as “GoFundMe” allow anyone to create and sustain fundraising campaigns aiming to support social causes and people going through a hard time. Crowdfunding, the practice of funding a project by raising many...
October 30th 2017

for-companies
The Secret for a Successful Capital Raising
How many times have you wondered which strategies to apply to attract investors and funders? Whatever your motivation to raise capital is, one of the first aspects to consider is the way you introduce yourself and what your company does...
October 27th 2017

trends-and-insights
The Venture Capital Effect on the Australian Economy
In today’s post, we would like to share with you the main insights from “The Venture capital effect. A Report on the industry’s Impact on the Australian Economy”. It's very important to analyse these results to learn about the impact of...
October 25th 2017

for-companies
Tips and Tricks to Pitch your Startup
The term “pitching” comes from baseball, referring to when one player delivers the ball towards the batter; in finance, it means to deliver your investment story. A strong investment pitch is very important and there are two ways in which...
October 23rd 2017

for-companies
How to Prepare Your Startup to be Investor Ready
Investors can be approached by several companies in need of capital every day. How can a startup survive this competitive selection process? As the famous Spanish writer Miguel de Cervantes says: “To be prepared is half the victory...
October 20th 2017

trends-and-insights
Australia’s First FinTech Festival: Intersekt 2017
Melbourne will host the First FinTech Festival 2017 – more than 20 events that will cover the main themes connected to the Australian fintech industry The countdown to the beginning of the first Australian FinTech Festival has begun...
October 19th 2017

trends-and-insights
The Private and Public Phase of the Equity Crowdfunding Offer
From the private to the public phase of the equity crowdfunding offer, Equitise helps innovative startups to prepare for the raise and attract investors. In the past decades, the process of targeting the right investors and the right...
October 18th 2017

trends-and-insights
The Talent Unleashed Awards 2017
Since 2013, this event has annually selected and awarded individuals and businesses whose ideas are bringing innovation and disruption into the digital and technology sector. The aim of these awards is to highlight people and...
October 16th 2017

for-companies
The 8 “Ways-To-Be” on Instagram: How to Make the Most out of Your Strategy
With 600 million users in 2016, Instagram seems to be what Facebook was a few years ago: a promising social networking that users started to use with curiosity, resulting in one of the most powerful tool to promote a brand and its products...
October 13th 2017

trends-and-insights
The Rise of Impact Investing in Australia: a New Option for Investors
What Is Impact Investing? The term “impact investing” was first coined in 2007 in the context of a global discussion about how to drive more capital towards social change solutions. The concept indicates an investment approach that aims...
October 11th 2017

trends-and-insights
The Importance of Good Leadership for a Successful Startup
To successfully lead a business, startup founders must show certain qualities, such as strong communication skills, empathy and work ethic, that identify them as leaders. There are some common traits that identify successful...
October 10th 2017

trends-and-insights
"Future of Fintech": Fintech Innovation is Changing the Financial World
The rise of the fintech sector is one example of how technology is impacting the financial world. This revolution is an answer to the financial industry’s need for technological innovation and it is changing the way financial businesses...
October 9th 2017

for-companies
The Top 6 Questions on Equity Crowdfunding
Equity crowdfunding platform Equitise, which recently launched the first retail equity crowdfund in Australia, connects early-stage and high-growth businesses with a broad range of investors. To better understand how a company...
October 6th 2017

for-companies
How to Manage Social Media to Make your Business Easily "Findable"on the Web
The concept of “findability” refers to how a business is findable on the web thanks to its presence and activity in social media. Social media is a great way to promote your business, improve your brand reputation and reach your ideal...
October 5th 2017

for-investors
8 Tips to Get Over Your Fear of Investing and Start Risking Smartly
Everyone is scared about something. Whether it is about flying or significant life changes, there is not a single person who doesn’t hold back in front of something that appears scary and insurmountable. Even though investing is an...
October 3rd 2017

trends-and-insights
Investing and Disruption: Why Investing in Innovative Companies is the Way to Go
Investing in innovative and emerging companies can be an exciting and rewarding experience. Like with any form of investing, the potential for higher returns also means higher risk but with equity crowdfunding this risk can be...
September 27th 2017

for-companies
8 Funding Options to Boost Your Startup
At the beginning of every business there is always a dream, a creative idea that an entrepreneur wants to bring to reality. But how is it possible to find the capital to make it happen? Are there several options? Yes, there are. The...
February 14th 2017

for-companies
How to Create a Perfect Crowdfunding Video
While developing your crowdfunding campaign, it’s easy to assume the rest of the world is as intimately familiar with the project as you are. After all, crowdfunding projects are passion projects, and many fail to realise that they have...
February 14th 2017

for-companies
Crowdfunding and Momentum – the Winning Couple
In order to maintain momentum and traction, each crowdfunding campaign requires preparation and constant commitment. Executing a successful crowdfunding campaign is a gradual, deliberate and all-consuming process. Your audience...
February 2nd 2017

trends-and-insights
CB Insights and PwC MoneyTree Report
Of all the studies and reports outlining developments and setbacks from the startup sphere, the CB Insights and PwC MoneyTree Report is among the best. They have recently released the report for 2016, which contains helpful insights...
January 24th 2017

for-investors
What Type of Investor are You?
Before making investment decisions, it’s important for investors to self-assess, and employ the same level of scrutiny and reflections for themselves as for their chosen investment vehicle. Just like the companies seeking your...
January 18th 2017

for-investors
How to Spot an Investment Opportunity
Whether you’re targeting a newborn startup or looking to invest through a network of private investors, knowing how to spot the next profit opportunity is a key consideration for aspiring entrepreneurs. Amid the sea of possibility in...
January 15th 2017

trends-and-insights
How Good are Returns from Equity Crowdfunding?
Equity crowdfunding, as a disruptive alternative to traditional investment, has had to defend its viability as an industry since the outset. Investment in startup companies is typically risky territory – this notion, combined with...
January 12th 2017

trends-and-insights
What Lies Ahead for Equity Crowdfunding in 2017?
2016 has been an unpredictable year in many respects, with the worlds of politics, finance and media colliding in unforeseen ways. As alternative finance continues to offer a democratic and transparent option to existing investment...
December 22nd 2016

trends-and-insights
The Year in Equity Crowdfunding - 2016
What a difference a year makes. The year was full with incredible headlines across the spectrum of politics and international affairs – and the equity crowdfunding industry was no exception. From dramatic shakeups by established...
December 22nd 2016

trends-and-insights
Tech Singularity Post – Digitised Platforms
In recent history, we have seen an advent of digitised technologies, shedding light on a different means of providing traditional services. The most distinguished examples of this movement have meant that the world’s largest taxi...
December 5th 2016

for-companies
The Due Diligence Process in a Crowdfunding Raise
The international expansion and increased successes of the equity crowdfunding have owed, in part, to its removal of traditional barriers to investment. By allowing companies to more easily source investors, and by democratising...
December 5th 2016

trends-and-insights
Valuation - Valuing Early Stage Companies
The question of startup valuation is at the forefront of both investors' and business owners’ minds, and can be a difficult and imperfect science. Revenue projections are difficult to obtain, and without precise tools by which to...
December 2nd 2016

for-investors
10 Lessons we Can Learn from Warren Buffet
Few financial icons have the same clout and renown surrounding them as Warren Buffet does. At 86, the Nebraskan billionaire (estimated net wealth US$66.4 billion) has written bestsellers, wielded an enormous influence over public...
November 25th 2016

trends-and-insights
The Post-Election Markets Update
Donald Trump’s upset victory has sent aftershocks across the world, as the US elected the real estate billionaire over Hillary Clinton. Political and economic pundits are scrambling to predict what effects a Trump presidency might...
November 18th 2016

trends-and-insights
Equitise and Australasia's First SingularityU Conference
Uesi Unasa, Equitise’s Investment Associate, attended Australasia’s inaugural Singularity University Conference held at the Hornscastle Arena in Christchurch from the 14th -16th of November. This was part of Equitise’s ongoing...
November 15th 2016

trends-and-insights
Private Placements and IPOs: Equitise’s Model
Equity crowdfunding is evolving. Having first established itself as the model through which new investor types could participate, it has since extended to fund various modes of investment. Equitise has led this expansion with its...
November 14th 2016

trends-and-insights
Update: New ASX Listing Rules
The ASX recently released revised rule changes that will take effect from 19 December 2016. The key listing admission rule changes are: Market cap: minimum increased from $10 million to $15 million Free float: a minimum of 20% market...
October 28th 2016

trends-and-insights
Equity Crowdfunding: A Three-Way Hybrid
The content of this article has been adapted from Equity Crowdfunding: The Complete Guide For Startups And Growing Companies, launching on Amazon on November 1. Equitise subscribers can download the entire book for FREE, this week...
October 21st 2016

for-investors
Understanding Growth Investing
The online sphere has examined at length the impacts of equity crowdfunding on the financial industry and startup economies. It’s equally important to consider the effects it has had on investors, and opening up new avenues of...
October 18th 2016

for-investors
The Main Things to Look For in a Startup
Early-stage companies jostle in a highly competitive and saturated marketplace, with intermediary platforms and the online blogosphere highlighting this saturation. As such, it can be difficult for investors, whether...
October 14th 2016

trends-and-insights
The Importance of Portfolio Diversification in Startups
A new variety of investor types has been attracted by the prospect of varied investment portfolios owing to the soaring success of equity crowdfunding. Equity crowdfunding has now begun to provide tangible returns for its early...
October 11th 2016

trends-and-insights
State of Play: USA Market
America is not shy to innovation, as its Silicon Valley haven and communities of tech giants look to capitalise on all the latest Fintech trends. Surprising, then, that the implementation of crowdfunding regulation has been relatively...
October 6th 2016

for-companies
How Equity Crowdfunding Works with Listed Companies
The discussion over equity crowdfunding laws and its marketplace commonly focuses on its benefits to startup companies and emerging businesses. The access to capital and removal of traditional investment barriers for this sector has...
September 30th 2016

trends-and-insights
Syndicated Investment
Being the Trans-Tasman equity crowdfunding platform demands constant innovation and adjustment to keep apace with, and ahead of, various industry changes. To do this, Equitise has maximised the ‘democratic’ nature of equity...
September 22nd 2016

trends-and-insights
Global Fintech Financing Trends
The past five years have seen seismic changes in trends for alternative finance. The concentration of funds and investment into the likes of equity crowdfunding has altered the existing trends and forged a new investment landscape...
September 19th 2016

trends-and-insights
State of Play: Equity Crowdfunding in Singapore
Financial pundits around the world are beginning to view Singapore as the pre-eminent financial hub of the future. Pre-Brexit reporting suggests that Singapore sits behind only London as the world’s leading financial hub, citing...
September 16th 2016

trends-and-insights
Why should Investors Care about the Legislation around Equity Crowdfunding Investments?
The popularity of equity crowdfunding among retail investors has required international legislation to keep apace with their rapidly-evolving involvement. It’s this active involvement of ‘mum and dad’ investors that contributed...
September 14th 2016

for-investors
Equity Crowdfunding - A Guide to Start Investing in High Growth Companies
The proliferation of high-growth companies across Australia and New Zealand requires crowdfunding platforms through which investors can access exciting startup investment opportunities. High-growth companies are...
September 9th 2016

offer-news
H2Ocean Crowdfund
The first listed Fintech investment fund in Australia, H20cean, is crowdfunding through Equitise to assist its support of Fintech startups. The raise, which is aimed at attracting between $27 and $55 million, will also assist...
September 6th 2016

success-stories
RIG raises $1.7 million through Equitise!
Equitise is delighted to announce that our raise for Retirement Income Group, New Zealand’s first and only licensed variable annuity provider, has closed at $1.7 million. The raise was 117% overfunded, soliciting an enormous amount...
September 6th 2016

offer-news
1Above: “The Global Leaders in Travel Well Being”
Equitise is happy to announce its forthcoming raise for 1Above – the global leaders in travel well being. 1Above has chosen Equitise as its equity crowdfunding platform in order to access an Australasian investment network to assist in...
September 3rd 2016

trends-and-insights
September News Roundup
It’s that time of the month again, where Equitise brings you the latest and greatest from the equity crowdfunding scene worldwide. As the year is swiftly rounding up itself, we examine how governments, platforms and individuals are...
August 24th 2016

trends-and-insights
The Fintech Fivesome: the Unlikely Alliance of Google, Amazon and more
In what appears to be the “Avengers” of the world’s largest tech companies, the most well-known names in tech have united to form a lobbying entity pitching Capitol Hill on Fintech and financial regulations. The origin story of this...
August 21st 2016

trends-and-insights
Why our Startup Culture is Good for NZ’s Economy
Innovation requires support from the industry, and New Zealand is fortunate to have produced several companies dedicated to supporting innovative companies regularly. Today, Equitise examines the positive impact of companies...
August 18th 2016

trends-and-insights
Tax Avoidance: A Snapshot of a Global Problem
The Panama Papers recently sparked Wikileaks-level of scandal, revealing the (not entirely unexpected) cached accounts of major corporations, and the legal partnerships assisting in their widespread and unaccountable tax...
August 16th 2016

trends-and-insights
Equity Crowdfunding and Real Estate: A Match Made in Heaven
Equity crowdfunding has demonstrated its ability to impact any number of industries. From restaurant chains to rental car companies to the mobile banking sphere, its capacity to transform startups is well-documented, and we’ve...
August 12th 2016

for-companies
The Equitise Model – the Deal Room
Being a member of an innovative industry requires constant innovation of our own platform. For this reason, Equitise is consistently assessing its internal processes – how to be a better marketplace for investors and companies alike...
August 8th 2016

trends-and-insights
Fintech and the Future of Investing
2016 has seen political pundits assess the future of their landscape in the face of seismic changes – it’s time for the financial sector to examine itself too. The pace of innovation across the Fintech sphere, amounting to $13.7 billion...
August 5th 2016

trends-and-insights
August News Roundup
It’s important for Equitise, as the Trans-Tasman crowdfunding platform, to keep abreast of the latest international developments in the equity crowdfunding realm. The industry boom of 2016 means there has been no shortage of...
August 2nd 2016

trends-and-insights
The Trans-Tasman Relationship of VCs and Equity Crowdfunding
The previous blogpost from Equitise addressed the state-of-play of equity crowdfunding and VCs in the UK. Today, we’re taking a closer look at how VCs work alongside the equity crowdfunding industry across Australia and New Zealand. If...
July 30th 2016

trends-and-insights
How do VCs Work Alongside the Rapid Growth of Equity Crowdfunding Platforms?
The expansion of equity crowdfunding platforms across Europe and the US requires constant tracking, unsurprising as the industry raised over $30 billion worldwide last year, with the sector growing 84% from 2014 in the UK alone. As a...
July 25th 2016

success-stories
Largest Crowdfunded Companies: Where are They Now?
Crowdfunding success stories continue to feature in headlines worldwide, as UK and US regulations have eased to attract wider and broader investment in high growth companies. The AltFi Data Report released at the end of 2015 offered...
July 20th 2016

trends-and-insights
Crowdfunding Regulation Worldwide: A Snapshot
2016 has seen startling headlines on an almost daily basis, and in the midst of a politically and financially hectic year, it’s easy to lose sight of the news that matters – crowdfunding updates. Crowdfunding regulation continues to...
July 15th 2016

trends-and-insights
The MoneyTree Report: Insights into the Startup Sphere
As a collaboration between two powerhouses, PWC and the National Venture Capital Association, the MoneyTree Report is one of the most anticipated studies on capital investment. Released quarterly, this summary of the US state of...
July 10th 2016

trends-and-insights
July's Crowdfunding News Roundup
It’s an exciting time to be alive in the world of equity crowdfunding, as regulation worldwide seeks to expand its possibilities, and as companies achieve new goals through their platforms. From platforms advising governments, to the...
July 7th 2016

trends-and-insights
Brexit and Alternative Finance
Last month, the unpredictable outcome of Britain’s EU referendum was felt, throwing the country’s political, financial and social systems into disarray, as the pound plummeted to a 31-year low. The unforeseen victory of the Leave...
July 4th 2016

trends-and-insights
From Tech Sector to Digital Nation
The New Zealand Technology Industry Association (NZTech) recently released its report on the impact of technology on the country’s economy. Titled ‘From Tech Sector to Digital Nation’, NZTech touched on how the 300 tech organisations...
July 1st 2016

for-companies
Tax Incentives for Startups - Part 1: Overview
Today is the start of the new financial year, and investing in Australian startups is now more tax efficient. The latest limb of the Government’s National Innovation and Science Agenda (NISA) is now in effect. This new tax scheme – the Tax...
July 1st 2016

for-investors
Tax Incentives for Startups – Part 3: Investors
This is the third post in our blog series on the new tax incentives for investment in Australian Early Stage Innovation Companies (ESICs). In our first post we gave a general overview of the key features and objectives of the tax changes...
July 1st 2016

for-companies
Tax Incentives for Startups – Part 2: Startups
This is the second post in our blog series on the new tax incentives for investment in Australian Early Stage Innovation Companies (ESICs). In our first post we gave a general overview of the key features and objectives of the tax changes...
June 28th 2016

trends-and-insights
2016 Internet Trends Report
We’ve set out our highlights from this year’s internet trends report from Mary Meeker, partner at the Silicon Valley venture capital firm Kleiner, Perkins, Caufield and Byers. Internet Users New internet users are going to be harder to...
June 22nd 2016

trends-and-insights
Court Affirms Internet a Utility
Back in April, we published an article about net neutrality, the Federal Communications Commission’s (FCC) Open Internet Order, and the debate and looming court case threatening the internet’s open model. Fast-forward to last...
June 18th 2016

trends-and-insights
Marriage of Venture Capital and Equity Crowdfunding
The recent ascent of equity crowdfunding (ECF) in the last few years has lured many companies away from traditional forms of investment channels. As this ascent continues, so too does the market share of crowdfunding platforms, who are...
June 15th 2016

trends-and-insights
Syndicated Investment: Our Take
Our final post on syndicated investment will take you through the ins and outs of Equitise’s model – how we’ve established it and how investors and companies can get involved. Take a look at our earlier posts on the evolution of syndicate...
June 12th 2016

for-companies
SAFEs: Investment Vehicles of Choice
SAFEs - Simple Agreements for Future Equity - are a type of security designed for raising funds under Regulation Crowdfunding, a new law introduced last month in the US. In our previous post we outlined the crowdfunding legislation...
June 11th 2016

trends-and-insights
Crowdfunding “In The U.S.A.”
In the US, new amendments to the Securities Act 1933 have been introduced over the past two years as part of a package of new laws encouraging small-business funding, collectively known as the Jumpstart Our Business Startups (JOBS) Act...
June 10th 2016

for-investors
How Emotions Dictate Investments
Our emotions affect our investments and financial decision-making. From startup funding to savings management, it’s all about our believes and risk perception. Investing is certainly an exciting activity, but what about that...
June 6th 2016

trends-and-insights
Crowdfunding News Roundup
From crowdfunded airlines to disgraced CEOs, we’ve summarised the biggest crowdfunding developments and new stories of late. Santander to pioneer blockchain The Eurozone’s largest bank by market capitalisation, Santander, has...
June 5th 2016

trends-and-insights
Crowdfunding in the EU
The European Commission recently released its report on the state of the crowdfunding industry in the EU, underscoring that startups are “crucial to the future of jobs and economic growth in Europe”. To foster the financing of these...
June 2nd 2016

trends-and-insights
Syndicated Investment: US State of Play
This instalment in our series of blogposts on syndicated investment will focus on the US – the regulatory environment, investor participation and what it all means. Take a look at our first post outlining the evolution of syndicated...
June 2nd 2016

trends-and-insights
NZ’s 2016 Budget: Winners and Losers
New Zealand Finance Minister Bill English presented this year’s budget last week. Sticking to a similar theme to the previous years’ budgets, the focus was on infrastructure, healthcare, social investment, the environment and a...
May 28th 2016

trends-and-insights
Syndicated Investment: A Game-Changer
Investment in private companies is becoming easier and more accessible as regulation continues to develop across the globe. Equitise has been at the forefront of these changes, providing individuals the chance to access investment...
May 26th 2016

for-investors
Investor Series: 5 Tips to Backing the Right Company
Equity crowdfunding gives investors the opportunity to back companies early on, providing access previously reserved for venture capitalist firms and angel networks. Early stage companies offer the possibility of high returns...
May 19th 2016

trends-and-insights
Off3r and the Business of Crowdfunding
As the equity crowdfunding market continues to evolve and improve, it requires a new wave of apps to keep apace with its rapid market expansion. Off3r, the newest tool for the savvy investor who requires a breadth of investment choices at...
May 15th 2016

trends-and-insights
Syndicated Investment: The Tale of Carried Interest
Our first post in our Syndicate Investment series, The Evolution of Syndicated Investment, defined a syndicate as a group of investors who pool their resources to invest in various ventures as a unit. Carried interest affects the way in...
May 13th 2016

trends-and-insights
The Evolution of Syndicated Investment
What is a syndicate? A syndicate is a group of investors who pool their resources to invest in various ventures as a unit. Typically, syndicate investors won't invest directly in a company. They invest in a special purpose fund that is...
May 13th 2016

trends-and-insights
Federal Budget: SME-Friendly Tax Proposals
The Federal government has launched a growth-friendly, 10-year enterprise tax plan aimed at boosting investment, creating jobs, and increasing wages beginning with tax cuts and incentives for SMEs. “We need a tax system that supports...
May 10th 2016

for-investors
The Art of Valuing Startup Companies: the Quantitative and Qualitative Approaches
The quantitative and qualitative approaches that help value startups and early-stage businesses When it comes to making investment decisions it can be a difficult and overwhelming task to choose which businesses to back. Compared to...
May 6th 2016

for-investors
Investor Series: Why Go Public?
In our last post, What is an IPO?, we outlined the basics of a public listing, however the first question you may ask is why a company would want to go public. Many private companies succeed remarkably well as privately owned enterprises...
May 4th 2016

for-investors
The IPO Series: What is an IPO on a Share Market and How Does it All Work?
In this first post of the IPO Series we will go through the basics of what an IPO is and how it all works. Why should a company go public? What is an IPO? IPO stands for initial public offering, the process by which a company first lists on a stock...
May 2nd 2016

for-companies
What is Equity Crowdfunding?
What is equity crowdfunding? The concept of crowdfunding has a long history however the concept of equity crowdfunding - the process whereby everyday investors can invest in early stage businesses in return for equity (shares) in that...
April 25th 2016

trends-and-insights
Equitise Placed in Top 50 Tech Pioneers Report
The 2016 Tech Pioneers report, has named Equitise as one of the top 50 pioneering startups across Australia and New Zealand. The report aims to showcase companies at the forefront of an ‘ideas boom’, and who will drive their respective...
April 15th 2016

trends-and-insights
New Zealand Early-Stage Investment: a Record Year
The New Zealand Venture Investment Fund (NZVIF) has released their latest figures on early-stage investment in New Zealand, highlighting a flourishing industry. 2015 saw a record year in terms of investment volume and international...
April 13th 2016

trends-and-insights
Equity Crowdfunding and Net Neutrality: A Love Story
Net neutrality. This once foreign concept that sounds straight from the Matrix, is now defining the way we work, play, and absorb the internet. The striking thing is that many of the internet’s current users don’t understand how. The...
April 3rd 2016

trends-and-insights
The First Crowdfunded Unicorn?
90% of startups fail. 50% of all businesses fail in the first five years. 40% lack the market need for their product. With a seemingly ceaseless flow of statistics out there which could have the potential effect of discouraging...
March 25th 2016

trends-and-insights
Crowdfunded IPOs: Bringing the “Public” Back into IPOs
With the first public listing of the Dutch East India Company on Amsterdam’s stock exchange, an initial public offering (IPO) presented an opportunity for the general public to own shares in a company (see our post on IPOs). Nowadays, the...
March 18th 2016

trends-and-insights
Asia-Pacific Alternative Finance Report
KPMG has released the Asia-Pacific Alternative Finance Benchmarking Report, encompassing 500 platforms in the Asia-Pacific region – and it’s good news for Equitise. The report underscores the nascent popularity and potential of...
March 14th 2016

trends-and-insights
2016 Wintec Innes48 Business Startup Competition
Our friends over at SODA Inc have commandeered our blog to announce this year's Wintec Innes48 Business Startup Competition. NZ's largest of its kind, the 48-hour event offers a platform to connect with...
March 13th 2016

trends-and-insights
The Most Successful Crowdfunding Campaigns
From crowdfunded parking lots to banking institutions and a German coffee brewing system, the last three years have revealed the galaxy of possibilities afforded by crowdfunding. The Beauhurst report “The Deal – Equity investment in...
March 9th 2016

trends-and-insights
Equity Crowdfunding in 2016
As an early Easter present, Beauhurst has released ‘The Deal’, its 2015 report on UK high growth companies and their investors. In good news for crowdfunding platforms everywhere, the report clearly states that “crowdfunding’s impact...
February 27th 2016

trends-and-insights
Alternative Finance Industry Update
Earlier this month, the University of Cambridge Centre for Alternative Finance in conjunction with Nesta released their 2015 report on the development of alternative finance. With a focus on the UK, the report, entitled “Pushing...
February 24th 2016

trends-and-insights
Are the Proposed Tax Incentives for Early Stage Investors Really That Attractive?
Australia has made a step in the right direction into becoming an “ideas and innovation ecosystem”, however, the reliefs offered to investors and backers of early stage businesses are fairly unfavourable compared to the SEIS and EIS...
February 18th 2016

trends-and-insights
Equity Crowdfunding and your Super
Equitise’s home-turf, Australia, offers an interesting alternative to a standard superannuation scheme: the possibility of self-managing your retirement fund. Rather than placing your savings in a professionally managed fund, a...
February 6th 2016

for-investors
Risks of Private-Company Investment
Equity crowdfunding, like any investment, bears a certain amount of risk. Being aware of these potential risks can help you be more of an astute investor, less of a blind risk-taker. Are all companies on Equitise’s platform built the...
January 27th 2016

trends-and-insights
Equity Crowdfunding: Update on the Global State of Play
Equity crowdfunding regulation continues to develop rapidly as governments across the globe recognise the economic benefits it delivers. This surge in regulatory response to equity crowdfunding worldwide reflects a growing demand...
November 1st 2015

trends-and-insights
NZ's Equity Crowdfunding Experts
At Equitise we love to see the development of the equity crowdfunding space in New Zealand and Australia. We've seen some great operators set up shop, and thought we would make a few quick recommendations. The below post is written by the...
October 21st 2015

trends-and-insights
Real Estate Crowdfunding 101
Crowdfunding is becoming increasingly fragmented with different forms ranging from donations through to alternative finance channels, like equity and debt crowdfunding. Press coverage and debate surround the benefits of such...
October 20th 2015

success-stories
Dongfang Modern Lists on the Australian Stock Exchange (ASX) after raising capital through Equitise
Equity crowdfunding is a modern form of raising capital, and the listing of Dongfang Modern Agricultural Holding Group (Dongfang) under code DFM.AX yesterday has proven the many ways it can be used to help companies raise capital and...
October 19th 2015

trends-and-insights
Equity Crowdfunding: The Global State of Play
With the recent surge of legislative reforms and demand for alternative finance on the rise, Equity Crowdfunding (ECF) is starting to gain global momentum. Interests are piqued, and appetites for capital are unsatiated, putting...
October 13th 2015

trends-and-insights
A Take on Bitcoin
The below is a post on the Blockchain and how it affects business, it's written by our fantastic legal team at PiperAlderman. The original copy can be found here. What is Blockchain? Blockchain is a peer-to-peer operated public digital...